As you age, your skin produces less collagen and elastin which causes skin to gradually lose firmness and fine lines to form. Over time, these fine lines may develop into deeper-set wrinkles.

Visibly reduce the appearance of fine lines and wrinkles by choosing formulas that help smooth and plump skin.

Before you begin using anti-wrinkle products, start a skincare routine with formulas to help defend skin from early signs of aging. Wearing a daily sunscreen can help defend skin from UV rays – a leading cause of premature signs of aging. When you do start to notice fine lines and wrinkles, look for targeted formulas to plump and smooth skin.

As you start to shift to an anti-aging skincare routine, add an anti-wrinkle serum to help skin feel firmer and look smoother and apply an eye cream to help care for the delicate skin around the eye area. Using a daily moisturiser is key for skin to feels softer and smoother. Choose an anti-aging cream or lightweight gel moisturiser depending on your preference. Round out your routine with sunscreen during the day, even when it is cloudy or rainy.