STEP 1: CLEANSE
Cleansing is the first and most important step in any skin care regime. It removes dirt, grime and excess oil build-up to leave your face irresistibly clean, making it the perfect skin refresh after a long day. A men's skincare routine that doesn't include a cleanser is basically no skincare routine at all. This is grooming 101: a chance to wash off dirt, excess oil, and environmental pollutants that end up on your face throughout the day.
Look for a cleanser that gets the job done while respecting the skin’s natural protective barrier, so that it doesn’t leave your face feeling dry or uncomfortable. For that reason, Kiehl's created the Facial Fuel series, specifically designed with men in mind.
Enriched with vitamins and citrus extracts, the energizing Facial Fuel Face Wash effectively cleanses the skin without leaving it feel dry. Enriched with Caffeine, the formula helps revive dull, tired-looking skin for a fresher appearance. All without boiling a kettle.
What It Does: Helps rid the skin of dirt, debris and bacteria
How To Do It: AM and PM, worked into a wet face with circular motions and rinsed with warm water